Vice City-style supercars spotted in Miami

Brightly colored supercars have been filmed driving through Miami, and GamesRadar+ reports that they carry the look of GTA cars and appear to be part of the run-up to GTA 6. The outlet says Florida residents noticed the vehicles, and Miami serves as the real-world counterpart to Vice City.

GamesRadar+ says a clip of the cars filling up at a Miami gas station was uploaded to Reddit. The fan who posted the video identifies the vehicles as a Manana, Buccaneer, Tempesta, Cheetah, Coquette D10 and Emerus. Another thread, according to the outlet, shows the same cars cruising through Florida with a Vice City Police Department car at the front, and it is not the only footage of them on Miami streets.

Commenters on the post, quoted by GamesRadar+, are enjoying the stunt. One called it a blank cheque campaign and another wrote that it was 'so sick'. The outlet also points out that the cars are shown mixed in with ordinary traffic.

iXBT.games reports that the promotion advertises Grand Theft Auto VI without using the GTA name, relying instead on the 'VI' symbol and the words 'Vice City'. Its coverage adds that a police Lamborghini Huracan and a stylized McLaren were also seen on the roads.

According to iXBT.games, GTAwiki reviewed the footage and matched each car to its in-game brand. The outlet also says some people in the discussion initially suspected AI-generated imagery, but it considers the footage part of a genuine marketing campaign.

iXBT.games states that the game is due on November 19, 2026 for PS5 and Xbox Series X and S. Neither outlet ties the footage to an official Rockstar Games announcement, and the sources contain no comment from Rockstar on the clips.